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Posted By:LILLY
Comments:

Old Comments:

2008-04-30 11:27:47
oops..Pacifica does come in a bottle with a slight amber tint...was thinking about Sol..
2008-04-29 12:55:07
actually is the top 5 selling beer in the world. It is made by Grupo Modelo which is the 3rd largest brewery in the world. I agree, i am not a big fan but it does the job in a hot weather, i would never drink a guiness at the beach. This is a great example of advertisement as published in Fast Company in January 2008, also is very greatly studied. I studies this case at least 2 classes during my MBA, I recomend Negra Modelo and Pacifico for you Patito, by the way i suspect you are south american. Argentinian?
2008-04-29 05:58:35
I call 'em like I see 'em...too much second and third rate junk gets foisted off on the public because they buy an advertising image in their heads, not the product itself..when people buy Corona they're buying the beach, the beautiful clear blue sea, the hammock between the palm trees..that whole tropical schtick..if that beer had to stand on it's qualities as a beer it wouldn't even be in the top 50 best sellers, much less the top 5 ..it is the #5 best seller in the US, by the way..
2008-04-29 05:28:45
Thats not nice, true, but not nice
2008-04-14 02:44:10
May be nude, but easy to recognize as Corona, a watery, insipid, third-class Mexican beer that owes its prominance to the marketing genius of the Gambrinus company...